E-Business Investment in the Travel Industry: A Preliminarily Study
نویسندگان
چکیده
E-business has been rapidly growing in the retailing and service industries. As an innovative mode for selling and delivering products/services, e-business model involves both technological and strategic changes. It has been observed that firms in the same industry may adopt e-business model at different paces. Questions remain why some firms tend to actively implement e-business while others take cautious attitudes toward it. Scholars from different research fields have approached to the innovation adoption issue from various theoretical perspectives. Drawing upon the innovation adoption literature as well as institutional theory, market orientation theory, and strategic choice perspective, this study proposes a multi-level explanatory model about e -business adoption in the travel industry. We identified some important enviro nmental, organizational, and managerial variables that may affect e-business investment. Using survey data from a sample of travel agencies in Taiwan, we found that external competitive pressure, the firm’s innovation orientation, its IT human resource base, the CEO’s perception of e-business advantage, and CEO openness to experience were associated to e-business investment.
منابع مشابه
Foreign Trade and International Financial Flows: Implications for Economic Stability in the Selected ECOWAS Countries
T his study investigates the effects of extra-ECOWAS merchandise trade and investment flows on the transmission of business cycles in the selected ECOWAS between 1985 and 2014. The study finds that total trade and foreign direct investment (FDI) significantly influence the transmission of business cycles with elasticities of 1.1 and 0.7, respectively in the long run. There are little vari...
متن کاملA Study of Influencing Traditional Travel Agencies' Decision Making to Introducing B2C E-commerce
Before the emerging of Internet, traditional travel agencies had been an industry that adopted information technology greatly, and common for each travel agency to have Computerized Reservation System to connect with airlines and hotels through dedicated lines. This kind of inter-organizational information system has been adopted for years; while viewing the travel industry as a whole, the chan...
متن کاملTop Management Perception towards Training: An Empirical Study of Travel Agencies in India
The need to develop the required human resources in the tourism industry has become imperative as a consequence of rapidly changing technology and dynamic changes in the international tourism market. And in this regard the role and commitment of the top management towards developing the human resources cannot be undermined. A study has been conducted to assess the perception of the top manageme...
متن کاملRelationship between Safety Investment and Safety Performance Indices Considering the Project Hazard Level in Construction Industry
Introduction: Each country needs to preserve its human capital through preventing accidents for its development. Therefore, this study is carried out to study the relationship between safety investments and safety performance indices considering the interactive effect of the project hazard level in construction industry. Material and Methods: This study was conducted using multiple case studie...
متن کاملDeveloping a Macro-segmentation Model at Industry Level: Iranian Banking Industry
Drastic changes and turbulence in macro-economic factors have the greatest impact on banks target market attractiveness in Iran. It is assumed that conventional segmentation models at the corporate level are not efficient for banking system. This study aims to develop a new segmentation model at the industry level for banks of Iran. For this purpose, structures and variables at the industry lev...
متن کامل